Linking For Success When establishing secondary pages, use a keyword in the URL of the page. Don't use two word URLS when connected by an underscore... Learn More Top Tips For Web Design Content is King... Stick to your subject... First impressions count!... Learn More Partner Directory Resources 1 2 3 4 5 Business >> 1 2 3 4 5 6 7 8 9 10 11 12 Computers >> 1 2 3 4 5 6 7 8 9 Internet >> 1 2 3 4 5 6 7 8 9 10 Software >> 1 2 3 4 5 Web Design >> 1 2 3 4 5 Web Hosting >> 1 2 3 4 5 Web Promotion >> 1 2 3 4 5 Web Resources >> 1 2 3 4 5 Recreation >> 1 2 3 4 5 6 7 8 9 10 11 12 13 14 Casino >> 1 2 3 4 5 6 Health >> 1 2 3 4 5 6 7 8 9 10 11 Shopping >> 1 2 3 4 5 6 7 8 9 10 11 Miscellaneous >> 1 2 3 4 5 6 7 8 9 10

Link exchanges still hold some value, it may be time to add a different tactic to your link-building arsenal. Why? Because it appears that swapping links doesn’t provide quite as much ‘oomph!’ for moving up in the search engine rankings as it used to, at least not for sites in highly competitive niches. Many sites that were on the first page of results and relied heavily on exchanging links have lost those coveted positions after recent search engine updates (especially the ‘Jagger’ update at Google). Business - Click the link on the left to visit our partner sites under business/finance/loan/mortgage category more 1 2 3 4 5 Computers - Click the link on the left to visit our partner sites under computer hardware/software/peripheral category more 1 2 3 4 5 Internet - Click the link on the left to visit our partner sites under webhosting/webdesign/internet marketing category more 1 2 3 4 5 Software - Click the link on the left to visit our partner sites under software category more 1 2 3 4 5 Web Design - Click the link on the left to visit our partner sites under web design/development category more 1 2 3 4 5 Web Hosting - Click the link on the left to visit our partner sites under web hosting category more 1 2 3 4 5 Web Promotion - Click the link on the left to visit our partner sites under search engine optimization/internet marketing category more 1 2 3 4 5 Web Resources - Click the link on the left to visit our partner sites under other web category more 1 2 3 4 5 Recreation - Click the link on the left to visit our partner sites under travel/hotel/cruise category more 1 2 3 4 5 Casino - Click the link on the left to visit our partner sites under online gambling/poker/blackjack/roulette category more 1 2 3 4 5 Health - Click the link on the left to visit our partner sites under online pharmacy/hospital/health category more 1 2 3 4 5 Shopping - Click the link on the left to visit our partner sites under online shopping/gift category more 1 2 3 4 5 Miscellaneous - Click the link on the left to visit our partner sites under all other categories more 1 2 3 4 5   Assuming that it’s true about link exchanges becoming an obsolete way to get higher search engine rankings, it’s wise to find ways to build one-way inbound links. At the very least, no web site owner should rely completely on one form of link gathering. It’s never smart to put all of one’s eggs in the same basket, after all.The rub here is that most site owners still pursue link swaps as their ‘bread-and-butter’ means of building links. That can play against you in your own link strategy if you don’t continue to offer exchanges. What to do?

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